Customer engagement behaviors: The role of service convenience, fairness and quality
- Creator: Roy, Sanjit Kumar , Shekhar, Vaibhav , Lassar, Walfried M. , Chen, Tom
- Resource Type: journal article
- Date: 2018
Common beliefs and reality about PLS: comments on Rönkkö and Evermann (2013)
- Creator: Henseler, Jörg , Dijkstra, Theo K. , Sarstedt, Marko , Ringle, Christian M. , Diamantopoulos, Adamantios , Straub, Detmar W. , Ketchen, David J. , Hair, Joseph F. , Hult, G. Tomas M. , Calantone, Roger J.
- Resource Type: journal article
- Date: 2014